Custom Blonding + Extensions: Why You Shouldn't Separate the Two
Yes — White Brick Salon in Brookfield, Wisconsin offers both custom hair color and hand-tied hair extensions under one roof. Located at 14640 W. Capitol Drive, about fifteen minutes west of downtown Milwaukee, White Brick is a color and extension specialty salon serving Brookfield, Wauwatosa, Elm Grove, Menomonee Falls, New Berlin, Lake Country, and the greater Milwaukee area.
That combination is less common than you'd expect, but it matters more than most realize.
Pair your custom color and extensions with a beverage from our in-salon coffee and wine bar, Golden Hour.
Why Finding One Salon for Both Is Harder Than It Sounds
Plenty of salons around Milwaukee do beautiful color. Plenty do extensions. Far fewer do both at a specialist level — and when you have to split them between two salons, you inherit the problem of coordinating them.
Here's why that's a real issue rather than an inconvenience:
Extension hair has to be color-matched to your color, not your natural hair. If your colorist doesn't know what your extension hair is or when your next re-install is, the match drifts and you end up with a dimensional blonde at the root and a flat, slightly-off blonde in the wefts.
Lightening changes what your extensions need. Going brighter means the extension hair either has to be replaced, custom-colored, or blended differently. That decision is much easier when the person doing your color also installed your extensions.
Timing has to be sequenced. Color first, then install? Install first, then color around it? The answer depends on your hair and your goal, and it needs one person making the call.
When both services live in the same building — and often with the same stylist — those become a single conversation instead of three appointments and a game of phone tag.
Custom Hair Color at White Brick
Color is where White Brick started. The team specializes in:
Full and partial blonding — including full-strand and face-frame work
Balayage — hand-painted, lived-in dimension that grows out softly
Bleach retouch and root refresh — maintaining an existing blonde
Glossing and toning treatments — refreshing tone between full appointments
Grey coverage — natural, dimensional coverage rather than flat opacity
Corrective color — for anyone recovering from a color that didn't go as planned
Every color service starts with a consultation. For first-time clients or any significant change, that consultation is where the plan gets built — including how many sessions it will realistically take to get where you want to go, and what it will cost.
Color services start at $45 for a glossing treatment and range up from there depending on the service and stylist level. Full pricing is on our investments page.
Hair Extensions: IBE® Hand-Tied Method
White Brick is an IBE®-certified salon. Invisible Bead Extensions is a patented, damage-free installation method — currently the leading hand-tied technique on the market — and it's the only method the salon uses.
What makes it different from the tape-in and glue-in extensions many people have had bad experiences with:
No glue, no tape, no heat. The method uses a beaded row that sits flat against the head.
Weight is distributed evenly, which means less tension on any single point of the scalp.
It's gentler on fine or thinning hair than adhesive-based methods, which is why it works for clients dealing with hair loss as well as those simply wanting more length or fullness.
Every install is customized — not a template. Row placement, hair length, density, and color are all built around your head shape, lifestyle, and how much styling you actually want to do.
Extension clients at White Brick tend to fall into a few groups: people who want to look put-together without spending an hour on their hair, people who care about a truly seamless blend, people navigating thinning or hair loss, and people who've had a bad extension experience elsewhere and want it done right this time.
New extension installs start at $1,000, with re-installs (move-ups) starting at $165. Extensions always begin with a consultation — there's an extensions application form that starts the process.
What to Look For in Any Salon Near Milwaukee
Whether you end up at White Brick or somewhere else, these are the questions worth asking before you book a color or extension appointment:
Does the salon do a real consultation before committing you to anything? For extensions especially, any salon that quotes you a price and a date without seeing your hair is guessing.
What extension method do they use, and are they certified in it? Method matters enormously for scalp health and longevity. Ask specifically.
Will the same person handle your color and your extensions, or will they coordinate? If they can't answer this, that's your answer.
Is pricing transparent before you're in the chair? Look for published starting prices and a stylist who will give you a real number at consultation, not after.
Do they tell you when the answer is no? A colorist who says "we can get you there, but it's going to take three sessions" is being honest with you. One who promises platinum in a single visit on box-dyed dark hair is not.
Frequently Asked Questions
Are there salons near Milwaukee that do both custom color and hair extensions? Yes. White Brick Salon in Brookfield, WI offers both custom hair color — balayage, blonding, glossing, grey coverage, and corrective color — and IBE® hand-tied hair extensions. It's about fifteen minutes west of downtown Milwaukee at 14640 W. Capitol Drive.
Can I get color and extensions done at the same appointment? Sometimes, depending on what's involved. Because the two services affect each other, sequencing is decided at consultation. In many cases color comes first so the extension hair can be matched to the finished result.
Do you color the extension hair to match? Extension hair is selected and blended to match your color. When your color changes significantly, the extension plan is adjusted with it — one of the main advantages of having both done at the same salon.
How much do extensions cost near Milwaukee? At White Brick, new installs start at $1,000 and re-installs start at $165. Total cost depends on the amount of hair, length, and how many rows your goal requires — which is exactly what the consultation determines.
Do you work with fine or thinning hair? Yes. The IBE® beaded method is lightweight and distributes tension evenly, which makes it a better fit for fragile or thinning hair than adhesive methods. Consultations are private and the assessment is honest — if extensions aren't the right call for your hair, the team will say so.
What areas do you serve? White Brick Salon is in Brookfield and serves clients from across the Milwaukee metro — Wauwatosa, Elm Grove, Menomonee Falls, New Berlin, Pewaukee, Lake Country — as well as clients traveling from around Wisconsin and the Midwest for extension work.
How do I book? Color and extension appointments are booked directly with a stylist so we can match you with the right person and the right amount of time. Text or call (262) 825-1610, email hello@whitebricksalon.com, or fill out the form on our contact page.
White Brick Salon · 14640 W. Capitol Dr., Brookfield, WI 53005 · Serving the greater Milwaukee area.